When creating an online presence, there are a number of tools available to help businesses attract attention and build up an audience base. Organizations must be able to strategically adapt their models for the digital realm and ensure that the investment will yield expected returns. The most effective way to get the results you want is to start with a content management system that fits your needs. Let’s take a look at some of the most important factors that will help you choose the best CMS for your site.
“Your CMS should work seamlessly with your other assets.”
Flexibility
When it comes to a CMS, it’s extremely important that it can easily execute changes as needed. Businesses are constantly moving, adding new products, services and other assets to their offerings. It should be simple to bring in or remove new elements quickly, ensuring that the site is provisioned according to current trends. Marketing Tech News noted that Drupal’s building block foundation means that it can be used to build any kind of website. In addition, the CMS comes with a series of features that will help optimize performance and provide necessary functionality.
As trends change, the CMS must be able to adapt, as well. Because Drupal is open-source, that means that the community will constantly be updating it with new capabilities, features and tools to improve websites. The flexibility element will certainly be one of the most important considerations in choosing a CMS and ensuring that your site stays relevant for years to come.
Security
Any organization that handles sensitive information like personal records and financial information is obligated to comply with industry and federal regulations to keep this data safe. However, websites might be one place that leaders overlook in their security strategies. Whether or not the site offers payment transaction portals, it’s still important to ensure that the pages that you’re displaying are secure and that your backend is protected, Business 2 Community contributor Kyle James stated. If someone was able to hack the log-in, they could potentially make changes or delete things and compromise your business.
Every CMS has different security capabilities. Unfortunately, WordPress remains the most hacked option available. Organizations should use a platform that’s proven itself to be secure and reliable. Drupal has three layers of security, making it one of the most dependable CMS for even strictly regulated industries and the public sector. The community regularly puts out updates and patches to ensure that organizations’ sites remain secure even in the face of the biggest cyber threats. This type of support will be essential to continuity efforts and containing the threat surface.
Integration
Whenever you bring in new technology, it’s important to ensure that nothing breaks as a result of integration issues. Your CMS should work seamlessly with your other assets to manage customer transactions, optimize SEO efforts and improve social media presence. In a LinkedIn post, CEO Marcio Borlenghi Fasano noted that by integrating with social channels, you can directly share content from your site and promote your business. Drupal ensures seamless integration with a number of leading applications and offers API support for many platforms like Google Analytics, Facebook and Twitter. Being open source also offers the advantage of other functionality being constantly added to improve CMS capabilities.
Choosing the best CMS for your business will take research and considerable evaluation. Drupal has a number of critical advantages over other CMS options, and Paramount Software Solutions offers world-class CMS migration and Drupal expertise, ensuring you get the most out of your platform. To learn more about the benefits Drupal can offer and how to take advantage of them, contact us today.
