Choosing a content management system can be a difficult decision. There are a number of different options available, all with unique features and capabilities. Business leaders must critically look at each solution and determine which will bring the most value. Drupal in particular has become one of the most comprehensive open-source CMS solutions on the market and can yield significant advantages. Let's take a look at three of the biggest benefits businesses can realize by using Drupal:
1. Feature and Tool Availability
Drupal Core has all of the basic features that organizations might require - including RSS feeds, system administration and user account maintenance - which all come standard. Social Technology Review noted that Drupal also offers the tools and templates needed to serve as building blocks for the rest of the website. Organizations don't need to start from scratch, meaning they can make their site as simple or complex as it needs to be. Template availability saves a significant amount of time by allowing businesses to draw up sites quickly and easily.
While Drupal's themes can be a big benefit, the CMS also allows companies to create their own dynamic designs. The system's design tools and presentation layers enable organizations to develop interactive experience and user-friendly navigation. These tools ensure that businesses can build the site they want, regardless of skill level.
"Drupal ensures that your organization's site can scale as required."
2. Easy Scalability
Whether you have five pages or 5,000, Drupal ensures that your organization's site can provision as required. Your website is able to scale without needing to change anything, and parameters can be easily managed as the site evolves, webmaster Amit Bhowmik wrote for LinkedIn. High traffic sites for organizations like Nascar, White House and Grammys all run on Drupal. The ease of content creation and collaboration through the CMS ensures that you remain in total control of your setup.
Alongside scalability, Drupal makes it easy to provision new features and services quickly. Drupal allows sites to easily connect with leading third-party services and APIs for better engagement. Being able to add or remove services as needed will help businesses improve audience interactions and maximize the value of their sites' capabilities.
3. Made To Reach A Larger Audience
An organization's web presence is becoming more important as consumers increasingly look to engage with businesses over digital portals. However, companies might not get the traffic they expect if their sites aren't optimized. Your CMS will hold a lot of weight in determining how your site is recognized and ranked by search engines. Devs Aran noted that Drupal has the flexibility to display content in ways that aligns with SEO best practices. This will make a big difference in attracting customers and increasing revenue opportunities. Drupal also ensures that users will have the same experience no matter what device they decide to use, making it perfect for appealing to increasingly mobile viewers.
Drupal can bring a number of critical benefits to your website. For more information on what advantages you can see from Drupal, contact Paramount's experts today.